A private members lounge and second branch of La Serre will open at Habtoor Palace

Lincoln Hospitality, the award-winning hospitality group behind popular Dubai concepts La Serre, Taikun and Distillery Gastropub, will launch two new venues in July.

The expansion plans involve two new venues situated in the prestigious Habtoor Palace close to Dubai Water Canal. Known for its cutting-edge ensemble of dining destinations in Downtown Dubai, the hospitality group will open La Serre’s second venue in the UAE and Dynasty, an elite private members lounge in the heart of Habtoor City.

Dynasty will have a capacity for just 150 guests to ensure exclusivity will be a super-luxe lounge feature a specially curated beverage menu coupled with a world-class entertainment programme. Dynasty is set to be a playground for the movers and shakers of Dubai, operating from 9pm into the early hours.

The trés chic La Serre at Habtoor Palace will feature a 300 seater restaurant, offering high-end French fine dining. Much like its counterpart in Downtown, guests can expect the quintessential La Serre Boulangerie experience in the daytime, followed by the sophisticated Bistro Chic ambience in the evening.

Ralph Homer, CEO and co-founder of Lincoln Hospitality and Restaurant Secrets Inc, said: “This is a very exciting step for Lincoln Hospitality and our collection of restaurants, as we embark on our expansion journey. We have decided to take our first step locally, following high demand from our customers. Knowing where they like to enjoy the finer things in life, Habtoor Palace was the perfect fit for La Serre. The prestigious hotel is also the idyllic location for our latest concept Dynasty, and we look forward to opening its doors later this year.”

Lincoln Hospitality is kicking off its expansion plans locally before opening restaurants across the Middle East and Europe. With La Serre already earmarked for openings in Riyadh, London and New York.

GO: Visit www.lincolnhospitalityinc.com for more information.