The festival includes installations, tours and workshops.


AlUla is one of the most spectacular sights in Saudi Arabia, combining history with modernity. The area is home to a UNESCO World Heritage Site and hosts world-famous concerts. Now, the Ancient Kingdoms Festival returns with exciting events and runs from 7 to 30 November 2024.

Ancient Kingdoms Festival gives visitors the opportunity to learn about Saudi Arabia’s historic sights through one-of-a-kind experiences. AlUla is home to more than 2,000 years of history and has a historic legacy that matches Jordan’s Petra and Egypt’s Giza. Guests can learn about the Nabatean civilisation, which dates back to the first century AD. 

Ancient Kingdoms Festival

If you’re after some hands-on experiences, then Ancient Kingdoms Festival delivers. This third edition celebrates AlUla’s status at the heart of the ancient Incense Road – with a series of immersive experiences and events in store.

From night-time explorations and live entertainment to daytime adventures and activities for all ages, visitors will gain a unique glimpse into AlUla’s rich cultural tapestry and history spanning thousands of years. The flagship attractions confirmed for 2024 include the Incense Road Experience, The Masterpieces of the National Archaeological Museum of Naples, Candlelit Concerts, and a debuting Drone Show.

Through these events and more, guests will engage with AlUla’s stories and history in exciting new ways, allowing them to become active participants rather than passive spectators. The Ancient Kingdoms Festival will transport attendees back in time, offering an immersive journey into the traditions, stories, and monumental achievements of the ancient kingdoms that once thrived in AlUla.

Ancient Kingdoms Festival

Ancient Kingdoms Festival also includes carefully curated tours, from the Khaybar Heritage Tour with a look at the volcanic desert ecosystem to the Tayma Heritage Tour, which was once home to the last Babylonian king. Plus, Hegra After Dark brings to life the Incense Road through storytelling, and Hegra Wildlife takes you on a tour of the flora, fauna and tombs.

While you’re in AlUla, pay a visit to AlUla’s Maraya. The world’s largest mirrored building, which reflects the desert landscape of Ashar Valley, is home to a concert hall that welcomes celebrity performers, and restauranteur Jason Atherton’s Maraya Social.

After becoming a fan favourite over the past two years, it’s been confirmed that tickets will be available from 25 September.

AlUla, you always impress. 

GO: Visit www.experiencealula.com for more information.