Nine unique concepts are coming together at The Club on Palm Jumeirah.
In a city where the ‘bigger is better’ mindset reigns supreme, a new venue at Palm West Beach is redefining the concept of beach clubs. Meet The Club, where a whopping nine beach clubs will reside under one roof, complete with seven connected swimming pools, a concept store stocking beach accessories and apparel, and exclusive access to a serene private beach.
Each of the nine concepts will house a distinct experience, a special cuisine and a sensual ambience that will transmit visitors to different parts of the world. At the intersection of nature meets design, The Club features natural white stones placed along white sand reminiscent of the Maldives. The destination’s rich, neutral colour palette, meanwhile, complements the carefully selected teak wood and travertine from Italy.
The good news here is that one of the nine concepts is already up and running: SĀN Beach. Rhythmic, restful, and created for connection, it draws inspiration from the San, the indigenous people of Africa who live in harmony with nature. As a result, the space features a Mediterranean-inspired menu and is designed to not only feed your body, but also your mind – we’re told that the daily acts at SĀN Beach, performed meaningfully at the club, will serve to ground, uplift, or reconnect our souls to the earth. Music, meanwhile, will come courtesy of resident DJs, guest musicians and weekend performances by resident band The Nomades.
Offering comfort and privacy, guests can book private sofas, sunbeds, floating cabanas, beach cabanas, or even beach villas. And further elevating the venue is a new offering by the name of ‘Dock and Dine’, which will enable boats to dock at the beach and allow visitors to disembark for a chance to enjoy seaside dining and an unparalleled beach experience. Of the remaining eight concepts, Eva Beach House, Playa, Ayla, Loren, and Gallery – 740 are set to launch next.
GO: Visit sanbeachdubai.com for reservations or more information.
