The hip-hop heavyweights will perform at the region’s first neo-culture festival.

Last month we reported on the return of the region’s neo-culture festival. BRED – named after the idiom ‘born and bred’ – will celebrate the region’s urban scene. Visitors can expect a packed agenda of performances by regional and international Hip-Hop and R&B artists, a curated retail experience featuring designs by global streetwear brands, popular street food concepts from across the region, gaming, basketball showdowns, and immersive art displays.

The neo-culture celebration will kick off with an opening party on Thursday, 25 April, with a performance by J Hus.  The British rapper rose to fame in the mid-2010s as a pioneer of the Afroswing genre, a vibrant blend of Afrobeats, grime, and dancehall. He effortlessly switches between rapping, singing, and patois, weaving introspective lyrics about street life and love on tracks like Did You See and Who Told You, featuring Drake. He has collaborated with various artists, from A Boogie Wit Da Hoodie and Burna Boy to Ed Sheeran and Stormzy. He will be followed by British rapper AJ Tracey, who will grace the with a dynamic show featuring hits such as Butterflies and Ladbroke Grove.

Friday, 26 April, will centre around a sonic spectacle as Metro Boomin and Offset perform. Known for his groundbreaking work in hip-hop and trap, Metro Boomin will showcase his impressive discography including hits like 19 & Boomin, Not All Heroes Wear Capes and Savage Mode. Joining him, Offset of the rap trio Migos, will bring his distinctive flow and charisma for a night of infectious beats and dynamic rhymes. Offset’s collaborations with other artists, as well as his marriage to fellow rapper Cardi B, have kept him in the spotlight, contributing to his status as one of the most influential figures in the rap scene today.

American rapper and singer Don Toliver will headline on Saturday, 27 April, treating audiences to an evening of soul-stirring performances. With chart-toppers like After Party and No Idea, Don Toliver promises a captivating set. No stranger to the region, acclaimed artist Ty Dolla $ign will infuse R&B, hip-hop, and soul to keep the night alive with hits like Or Nah and Paranoid.

Tickets are now available through BRED’s official website. Festival Day Passes start from AED 75, while Five-Day Festival Passes start from AED 495. Access to concerts from 25 to 27 April starts from AED 125.

GO: Visit https://bredabudhabi.com for more information.