6 fabulous fashion pop-ups to experience in Dubai

Strut your stuff at these beach clubs, hotels and restaurants.

Dubai is the epitome of glitz and glamour. Amid the bustling streets and luxurious settings, dining and leisure destinations are stepping up their game with exclusive brand collaborations. From sky-high pools to beachside boutiques, Dubai’s fashion pop-ups offer a tantalising glimpse into the world of haute couture and luxury living.

Dior at Nammos

Located at Four Seasons Resort Dubai at Jumeirah Beach, Nammos welcomes Dior with a spectacular boutique that seamlessly blends fashion with innovative architecture. Crafted from natural materials using cutting-edge 3D printing technology, the boutique feature Dior’s iconic cannage motif, creating a mesmerising visual experience. Step inside to discover the latest Dioriviera Women’s Collection and accessories amidst a backdrop of luxury hospitality and serene ocean views. The pop-up runs until the summer.

GO: Visit www.nammos.com for more information.

Dolce & Gabbana at Cloud 22

Cloud 22 at Atlantis The Royal has elevated its sky pool experience to new heights with a stunning collaboration featuring Dolce & Gabbana. Overlooking the picturesque Palm Jumeirah, this FACT award winning venue has undergone a breathtaking transformation inspired by the elegance of Italy. From the sun loungers to the beach balls, Dolce & Gabbana’s signature blue majolica prints adorn every corner, creating a truly Instagram-worthy setting. And let’s not forget the delectable Dolce & Gabbana menu offering culinary delights that perfectly complement the stylish ambience. The pop-up runs until June 2024.

GO: Visit www.atlantis.com for more information.

Louis Vuitton at Atlantis the Royal

As Atlantis The Royal celebrated its first anniversary, Louis Vuitton joined the festivities with an innovative collaboration featuring its beloved mascot, Vivienne. Through augmented reality experiences, six statues of Vivienne came to life, each telling its own captivating story of luxury travel and adventure. From towering installations to interactive encounters, embark on a digital journey at this mesmerising pop-up. The pop-up runs until 31 May.

GO: Visit www.atlantis.com for more information.

Michael Kors at The 305

Renowned American designer Michael Kors brings his signature style to the shores of Dubai with a captivating takeover of The 305. The Michael Kors Beach Club promises a laidback yet luxurious experience, where deep blues and crisp whites set the scene for a fashionable retreat. From chic decor to exclusive pop-up shops, immerse yourself in the epitome of beachside sophistication and style. The pop-up runs until 7 March.

GO: Follow @305dubai on Instagram for more information.

Second Summer at Mare by Bussola

Mare by Bussola, the adults-only pool and beach club at The Westin Dubai Mina Seyahi Beach Resort & Marina has undergone a chic transformation courtesy of local luxury fashion label, Second Summer. The venue’s parasols, pillows and sun loungers have been reupholstered with Second Summer’s in-house print from their Island Girl capsule collection, which is also available for purchase at their pop-up space within the resort. Guests can seamlessly transition from the beach to the pool to the restaurant, thanks to the new beach-hut style of changing rooms and showers.

GO: Visit www.bussoladubai.com/mare for reservations and more information.

Valentino at Matcha Padel Club

At Matcha Club, Dubai’s trendiest padel destination, fashion takes centre stage with an exclusive collaboration with Maison Valentino. Amidst vibrant orange courts and stylish surroundings, immerse yourself in a world where sport and style converge effortlessly. Whether you’re a seasoned player or a curious newcomer, Matcha Club offers a unique experience that seamlessly blends athleticism with luxury. The collaboration runs until 1 March.

GO: Visit www.matcha-club.ae for more information.